Shapes in design help us understand and communicate visually. They are like the building blocks of graphic design. Shapes affect how we see things and how we understand visual messages. Different shapes help convey messages and create a visual experience.
What is a shape?
A shape is a flat area filled on a surface. It has clear boundaries, curves, and angles to create a structure in visual language.
Shapes have meanings connected to them. For instance, a circle has a smooth line and stands for unity, while a square has sharp corners and shows stability and order.
Using shapes in a certain way creates order and guides the viewer’s eye around a design.
Types of shapes
Knowing the types of shapes helps designers use their strengths to create appealing and meaningful projects.
These are the basic types of shapes:
Geometric shapes in design
Geometric shapes are precise forms with clear math. For example:
- Circles are round shapes that symbolize eternity, unity, and harmony. They are effective in expressing ideas like wholeness and infinity.
- Squares are shapes with equal sides. They have perfect symmetry and offer a sense of stability, balance, and order.
- With their pointed tops and angled sides, triangles are lively shapes that often stand for direction, movement, and energy.
Organic shapes in design
The natural world inspires organic shapes. Unlike geometric shapes with straight lines, organic shapes have flowing curves and uneven forms that remind us of nature, like the curves of a leaf or the round edges of a pebble.
When designers use these organic shapes, they add harmony and balance and reduce the sharpness of geometric shapes.
Abstract shapes in design
Abstract shapes simplify real-world objects or ideas. They evoke a sense of creativity and add a layer of complexity to designs.
Often used in modern and avant-garde designs, abstract shapes create visual interest and challenge the viewer’s perception.
How shapes influence perception
The human mind is good at seeing and understanding shapes. We tend to connect specific shapes to meanings and feelings. Designers can use this knowledge about shapes to get specific reactions from people.
Shapes are also essential in creating brand identities. Think about famous logos made of simple geometric shapes. These logos are well known and linked to the brands they represent.
Understanding shapes in design is crucial for visual communication. Keep exploring and using shapes in fun and creative ways to create unique and memorable designs.
If you want to learn more, check out the basic elements of design course from Envato Tuts+.
