It’s the model Reed Myers (pictured) has refined over the years. During the 2008 crash, he joined the mortgage company his father founded and eventually expanded it into a multi-branch operation. Today, Myers oversees lending, brokering, and fund management at Myers Capital and Myers Investment Group, firms that operate with a lean team but a wide reach – prioritizing personal relationships, low rates, and long-term thinking over high-volume transactions.
From real estate crash to family business
Myers’ financial career began in the Carolinas as an analyst for a real estate investment trust, but the 2008 crash brought everything to a standstill. Projects disappeared, and so did job security.
“All my projects I’d been working so hard on, everything got iced, put on hold; it didn’t look good,” he said. “Even my boss was telling me: ‘You should probably start looking for another position.’”
He joined his father’s company, Myers Capital, which had been founded in 1998. Initially unenthused about the industry as a teenager, Myers’ perspective shifted once he got a deeper look into the business.
“When I got involved in it later as an adult, I started to do really well. I loved it,” he said.