More Traffic
The event brings millions of shoppers to Amazon looking for exclusive, time-sensitive deals. For sellers, this surge in organic traffic offers a prime opportunity to boost product visibility and sales. This is especially important for sellers who don’t want to invest in costly ads.
Voice Commands
If you own the Buy BoxThis refers to the situation where a sel… More, your offer is more likely to be picked up by Alexa as a recommendation or voice query result. This will then enable buyers to purchase immediately, add to their wishlist, or save for later. Alexa will keep reminding them to check out offers with great savings and upcoming deals.
AI Orders
There’s now an official Rufus web page. It’s meant to show how Rufus understands not just keywords, but also common phrases. What it doesn’t tell you is that Rufus goes beyond keywords and looks at intent and context. So, it’s influenced by what that particular buyer’s chosen in the past and how they’re likely to use the product.
Faster Prime Deliveries
Amazon announced last month that it achieved record numbers with its Prime deliveries both in the USA and abroad. Over 5 billion items arrived the same day or the next, marking a 30% rise YoY. This is all thanks to machine learning, regionalising warehouses, and expanding same-day delivery areas. Sellers can enjoy these record speeds too if they opt for Fulfillment by Amazon (FBA)Rather than shipping the merchandise to … More.
Prime Member Benefits
Prime members enjoy countless perks, such as 30-minute early access to Lightning Deals and invite-only offers. Exclusive access encourages people to spend more and to come back for repeat orders. This makes Prime Big Deal Days 2024 an excellent time for sellers to offer competitive prices.