An eroding sense of wonder
We live in a science fiction universe. A $20 dose of penicillin was priceless a century ago. The five cents (a nickel!) we spend to light our home might have been the sort of thing we needed to trade an hour of labor for a few generations ago. The ability to press a button and […]
20 Digital Marketing Ebooks to Add to Your Reading List
As a content marketer and general marketing enthusiast, I’ve read countless physical books on digital marketing. Unfortunately, physically printed digital marketing books can quickly become obsolete, which is why I’ve turned to digital marketing ebooks. Don’t get me wrong, I will always read physical books when it comes to evergreen marketing topics. However, when it […]
Tips and Examples to Inspire You
I often find raw data overwhelming — endless rows of numbers can be hard to decipher. That’s why I love data visualization; it transforms complex figures into clear, intuitive charts that help me quickly spot trends and understand the story behind the numbers. Visual charts and graphs not only save me precious time but also […]
3 Short-Form Video Trends Marketers Should Watch in 2025 [New Data]
In the 2025 HubSpot State of Marketing Report, we found that short-form video remains king. It‘s the top-performing content marketers are using, and it’s set to grow in 2025. No surprise there — short-form videos are everywhere. Even Google is testing a short-form video tab to boost its short-form content. So, how can you tap […]
Hobby mindset | Seth’s Blog
You might be fortunate enough to have a hobby. Something you are focused on and passionate about. You might read the journals, develop your skills, collect, connect with others in the field, and commit to getting better at it… Time spent on a hobby feels like time well spent. Obstacles and setbacks aren’t a tragedy, […]
Morning Brew’s Co-Founder on The Three Channels That Will Win 2025 (Plus, How to Craft a Voice That Stands Out)
All I have to show from my college days is a questionably long Facebook album titled “For the Nights I’ll Never Remember, and the People I’ll Never Forget.”
Company AI Policy Guide | Brafton
So, you’re using generative AI in your marketing, huh? Welcome to the future, Marty McFly! But hold your hoverboard for just a second. While AI tools are dazzling, a recent peek showed that out of 101 marketers using AI technology, only about 27% actually have an AI policy guiding their shiny new toys, be it […]
How to Create a Great Social Media Strategy in 2025 [+ New Data]
Creating a social media strategy in today’s ever-changing digital landscape can be overwhelming. But here’s what I learned: It’s also absolutely essential. I recently sat down with three top-tier social media experts and dove into HubSpot’s State of Social Media report. Together, we explored how to develop a strategy that drives traffic and delivers real […]
4 Reddit Ad Examples (and What You Can Learn From Them)
Reddit may not be the first thing that comes to mind as you map out your digital marketing strategy. This is probably one of the most compelling reasons it should be on your radar. Veering away from traditional social media advertising in almost every way, Reddit ads expose you to fresh audiences and engagement models […]
We are all goofballs
When someone makes an obvious mistake, it’s tempting to label then with a term that’s dismissive or even hurtful. A label is permanent, a noun, a way to sort and divide. But of course, others can say precisely the same thing about us when we were uninformed, selfish or in a hurry. If it’s permanent, […]